


Shortcut To Profit
Build the business you’ve been dreaming about—in just 3 hours a week.
Feeling stuck at the “start-up” stage?
You’ve got the skills. You’re working hard.
But your business? It’s not giving back what you put in.
Whether you're just starting or trying to get more serious about your service-based or trade business, the truth is:
Working harder isn’t the answer. Working smarter is.
You’re overwhelmed by all the moving parts—branding, finances, pricing, customer service—and every time you try to sit down and figure it out, something pulls you away.
You Don’t Need Another Course. You Need a System.
Shortcut to Profit™ gives you the essential tools and structure to stop winging it and start running it—like a business owner.
This course is designed for tradespeople, solopreneurs, and service professionals who want clear steps, not vague advice.
This is Your Shortcut to Confidence, Clarity, and Profit.
“If you’re tired of guessing and just want to finally build a real business—this is it.”
Enroll Today and Let’s Get to Work.
Build the business you’ve been dreaming about—in just 3 hours a week.
Feeling stuck at the “start-up” stage?
You’ve got the skills. You’re working hard.
But your business? It’s not giving back what you put in.
Whether you're just starting or trying to get more serious about your service-based or trade business, the truth is:
Working harder isn’t the answer. Working smarter is.
You’re overwhelmed by all the moving parts—branding, finances, pricing, customer service—and every time you try to sit down and figure it out, something pulls you away.
You Don’t Need Another Course. You Need a System.
Shortcut to Profit™ gives you the essential tools and structure to stop winging it and start running it—like a business owner.
This course is designed for tradespeople, solopreneurs, and service professionals who want clear steps, not vague advice.
This is Your Shortcut to Confidence, Clarity, and Profit.
“If you’re tired of guessing and just want to finally build a real business—this is it.”
Enroll Today and Let’s Get to Work.
Build the business you’ve been dreaming about—in just 3 hours a week.
Feeling stuck at the “start-up” stage?
You’ve got the skills. You’re working hard.
But your business? It’s not giving back what you put in.
Whether you're just starting or trying to get more serious about your service-based or trade business, the truth is:
Working harder isn’t the answer. Working smarter is.
You’re overwhelmed by all the moving parts—branding, finances, pricing, customer service—and every time you try to sit down and figure it out, something pulls you away.
You Don’t Need Another Course. You Need a System.
Shortcut to Profit™ gives you the essential tools and structure to stop winging it and start running it—like a business owner.
This course is designed for tradespeople, solopreneurs, and service professionals who want clear steps, not vague advice.
This is Your Shortcut to Confidence, Clarity, and Profit.
“If you’re tired of guessing and just want to finally build a real business—this is it.”
Enroll Today and Let’s Get to Work.
In Just 8 Weeks, You'll Learn to:
Build a business that fits your vision, lifestyle, and goals
Create systems that save time and support growth
Identify your ideal customer—and finally reach them
Understand your pricing, your profit, and your path forward
Set real goals (and meet them without the burnout)
What’s Included:
8 Weeks of Guided Training
Only 3 hours a week—with replays available to fit your schedule.
Action-Focused Curriculum
From business startup basics to branding, marketing, operations, and financial confidence.
Create a Real Business Plan
Not theory. You’ll build your business plan as you go—with personalized support.
Modern Marketing Lessons
Brand identity, messaging, ideal client profiles, and marketing tools you’ll actually use.
Pricing, Profit, & Financial Clarity
Learn to price confidently, budget smarter, and know where your money’s going.
Built-in Accountability
Weekly wins, mini-milestones, and flexible assignments to keep you moving.
Course Snapshot:
Start Date: Sunday, May 4th @ 1:00 PM EST
Duration: 8 Weeks
Time Commitment: 3 hours/week (Live or Replay)
Format: Virtual, Guided, Action-Oriented
Is Shortcut to Profit™ Right for You?
✔ You’re a service provider, solopreneur, or tradesperson ready to get serious
✔ You’ve got the passion, but the back-end of your business needs work
✔ You want step-by-step guidance—not another “inspirational” talk
✔ You’re ready to take control of your income, schedule, and growth
Course Instructor
President and Founder
Dara Forleo is the founder of multiple entrepreneurial businesses.
She started The Whole Pet Grooming Academy, an arts and sciences school specializing in training professional pet stylists. She and her husband, Lee, created Come What May Racing, a Thoroughbred racehorse syndicate operation based in Kentucky and the Mid-Atlantic Region.
Dara has been recognized as Educator of the Year, Emerging Business Leader, and a Pet Age Icon Awards honoree for her experience and long-term contributions to the pet industry. She recently was top in her Executive Education Women's Leadership Program class at Yale University and had a B.A. in Business from Ottawa University. Her insights have been featured in multiple publications, and she often shares her expertise, speaking at conferences nationwide.
Dara has honed her education and experience over the last two decades culminating in her mentor program for business owners nationwide. Having experienced firsthand how being a successful business owner can give life to your dreams as with her Come What May Racing passion, she is uniquely suited to help any entrepreneur do the same.